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Visualizing the London 2012 Olympic Games lauches new competition for information designers

July 4, 2012

Now that the Euro 2012 frenzy is over, it’s time for the Olympics to take the world stage. And if you’re an infographic designer or a data visualisation wizard, has a new challenge that might be interesting for you. The Visualizing the London 2012 Olympic Games competition is on the way, and if you want to participate, you must hurry.

We challenge you to use data and design to visualize the Olympics, helping us understand and enjoy as we watch. For instance, you could create a piece that contextualizes each country’s medal count with information about their population, GDP, and athletic training resources. Or you could illuminate the results of a particular event (as the New York Times did brilliantly with this piece). Or you could visualize the impact of hosting the London 2012 Olympics Games on the UK’s economy.

The set of recommended data sources includes, Database Olympics, London 2012 and Sports Reference, but you can use other sources, as long as they’re open. All visualizations must be submitted by July 27 (Opening Ceremonies) and judging will take place July 27-August 12 (Closing Ceremonies). During the Games, you may update your submission to reflect live data but design changes will not be accepted.

Visualizing the London 2012 Olympic Games
(image: has been promoting similar competitions from time to time , and their visualization marathons got quite well known around the globe. Each data visualization challenge involves creators working from the same data set to compete for unique prizes.


Written by Tiago Veloso

Tiago Veloso is the founder and editor of Visualoop and Visualoop Brasil . He is Portuguese, currently based in Bonito, Brazil.